Video is the most powerful form of communication today.
It brings messages to life through movement, sound and space, making it far more engaging than static content.
Video marketing is:
- believable, emotional and honest
- versatile and efficient
- one of the most cost-effective methods of marketing today
- re-usable and never degrades, allowing content to spread virally across the globe
- targeted messaging, so that even the most niche audiences can be reached
Audiences viewing video online increased from 127.6 million in February 2009 to 141 million in February 2010; an 80.1% percent of the total UK online traffic.
2009 - Internal conference video introduction, followed by a branding DVD